Meta shows you clicks and leads. It can't show you which of those families had accepted insurance, finished their documents, and were admitted. Connect your ad accounts and Carelu closes that gap: daily spend is pulled in and lined up against the sessions, leads, and admitted families each campaign produced, so reporting shows what a family actually costs — not what a click does.
Meta Ads is the advertising platform for Facebook and Instagram — campaigns, ad sets, audiences, budgets, and lead forms, managed in Ads Manager. (Based on public information; verify current capabilities with the vendor.)
Carelu adds the other half of the funnel: the families those ads produced, answered and qualified 24/7, with source and campaign captured at first contact. Spend from connected ad accounts joins the pipeline in Reporting, so every campaign is judged by admitted families.
Sign in with Meta once and choose the ad accounts to include.
Carelu pulls campaign spend each day and keeps it alongside the pipeline.
Source and campaign are captured when the family first reaches out, on any channel.
Cost per lead, per qualified family, and per admitted family — by campaign, by month, by location.
Third-party capabilities summarized at category level from public information — verify specifics with the vendor.
No. You or your agency run the campaigns in Ads Manager. Carelu connects to the ad accounts to read spend and attribute it to the families that came through.
Read access to the ad accounts you choose, used to pull daily spend. Carelu does not change campaigns, audiences, or budgets.
Families are attributed whether they arrive through a landing page, a chat, a form, or a call, as long as the source is captured at first contact — which Carelu does on every channel.
Your platform, plus a front office that never sleeps.
See the pipeline with ad spend attached and find out what an admitted family really costs you.
Get a Demo